Cookie Policy
Effective: March 25, 2025
Last updated: March 25, 2025
This Cookie Policy explains how Margin Owl LLC ("Margin Owl," "we," "us," or "our") uses cookies and similar technologies when you visit our website at https://marginowl.com (the "Website").
It explains what these technologies are, why we use them, and the choices available to you.
This Cookie Policy applies to our Website. It does not apply to the internal operation of our Shopify app. The embedded app experience does not use cookies for analytics or tracking, though it operates within the Shopify admin environment, which may use its own cookies. Any external webpages or support pages we provide may use cookies as described in this Cookie Policy.
1. What Are Cookies?
Cookies are small text files that are placed on your browser or device when you visit a website. They are commonly used to help websites function, remember preferences, measure usage, and improve performance.
Cookies set by us are called first-party cookies. Cookies set by service providers acting on our behalf or through our Website are called third-party cookies.
We also use similar technologies, such as browser local storage, to remember your cookie preferences.
2. Why We Use Cookies
We use cookies and similar technologies for a limited set of purposes, including:
- to help our Website function properly
- to support security and fraud prevention
- to remember consent choices or similar preferences
- to understand Website traffic and usage through analytics
We do not use cookies on our Website for targeted advertising, remarketing, or cross-context behavioral advertising.
3. Types of Cookies and Similar Technologies We Use
A. Strictly Necessary Cookies and Technologies
These cookies and similar technologies are required for the Website or related privacy tooling to function properly. They may help with security, consent management, fraud prevention, or basic site operations.
Example:
- cookie-consent — stored in your browser's local storage to remember whether you accepted or rejected analytics cookies, so the cookie banner is not shown on return visits. Duration: persistent until cleared.
B. Analytics Cookies
These cookies help us understand how visitors use our Website so we can improve performance, usability, and content.
We use Google Analytics in a limited, non-advertising configuration. We do not enable advertising features such as remarketing or cross-site tracking. Analytics cookies are only set if you accept them through our cookie banner.
We configure Google Analytics to request IP anonymization where that option is supported by the product.
Examples may include:
- _ga — used by Google Analytics to recognize returning visitors and distinguish users. Typical duration: about 2 years.
- _ga_<container-id> — used by Google Analytics to maintain session and visit state. Typical duration: about 2 years.
The exact cookies present on your device may vary depending on how our Website is configured and whether you accept analytics cookies.
You can learn more about how Google processes data at https://policies.google.com/privacy.
4. Similar Technologies
We may also use similar technologies, such as tags, scripts, or pixels, where needed for analytics, Website performance measurement, or consent management.
In our current setup, any such technologies are used in a limited manner consistent with this Cookie Policy and our Privacy Policy.
5. Your Cookie Choices
You can decide whether to accept or reject non-essential cookies.
Our Website displays a cookie banner when you first visit. You can use it to accept or reject analytics cookies. Strictly necessary cookies and technologies cannot be disabled through the banner because they are required for basic Website or consent functionality.
You can reset your cookie preferences by clearing your browser's local storage for this site. This will cause the cookie banner to appear again on your next visit, allowing you to make a new choice.
You can also manage cookies through your browser settings. Blocking some cookies may affect how the Website functions.
Browser Controls
You can learn more about cookie controls in common browsers here:
Google Analytics Opt-Out
You can also learn more about Google Analytics and install Google's browser opt-out tool here: https://tools.google.com/dlpage/gaoptout
6. Consent
Where required by applicable law, we ask for your consent before placing non-essential cookies, including analytics cookies, on your device.
Where we rely on consent, you may withdraw it at any time by clearing your browser's local storage for this site to reset the cookie banner, by changing your browser settings, or by contacting us. Changes to your cookie settings take effect immediately. If you contact us regarding cookies, we will respond within the timeframes described in our Privacy Policy.
7. Do Not Track Signals
We do not currently respond to browser Do Not Track signals.
8. Changes to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in the cookies we use, changes to our Website, or legal and regulatory developments.
When we update this Cookie Policy, we will revise the "Last updated" date at the top of this page.
9. Related Privacy Information
For more information about how we collect, use, disclose, and protect personal information, please review our Privacy Policy: https://marginowl.com/privacy
10. Contact Us
If you have questions about our use of cookies or similar technologies, you may contact us at:
Margin Owl LLC
5021 Vernon Ave S, Suite #136
Minneapolis, MN 55436
United States
Email: admin@marginowl.com
Contact page: https://marginowl.com/contact